Dr. V. Sasirekha is a member of the research team participating on the ‘first global assessment on the current state of organizational excellence’ that was launched by the OETC and has been supported by the GBN, ISO/TC 176 and International Academy for Quality. She has over 18 years of experience with industry and teaching. Currently teaching management students and guiding five PhD research scholars, her primary areas of interest are integrated marketing communication, quality management and e-commerce. She has authored a book on Total Quality Management, edited two books and serves as an editorial board member with the “Journal of Management and Sustainability” published by the Canadian Center for Science and Education. Dr. Sasirekha has guided more than 170 student research projects in the areas of General Management, Marketing, Human Resources, Systems and Finance and published more than 50 research papers in various national and international journals.